Complex marketing for a large federal project RSChip

Phone number list will give you great list
Post Reply
sobitaplabony
Posts: 97
Joined: Tue Jan 31, 2023 8:49 am

Complex marketing for a large federal project RSChip

Post by sobitaplabony »

The product is RSchip auto power increase module. It is sold on two sites the official one and with the help of a landing page The cost of the product at the time of commencement of work is throughout Russia in the shortest possible time by various delivery services. A large staff of technical support and managers who answer any questions and help with installation. The main office is next to us. Any statistical data, for example, about the best selling brands, about the most popular time for sales and other, the Customer had and actively provided.

Among other things the Customer had a marketing research of the target audience, a brand book, an SEO audit and a landing page usability audit. Ad Status Contextual advertising for and Google Adwords was conducted by one of the leaders in the CMSMagazine rating. Campaigns had a huge Uruguay Phone Number List number of errors that led to the drain of a decent part of the budget. Screenshots and examples follow. was set up for teasers with the targeting “All men across the Russian Federation 25-35 years 60% higher than the comfortable value. Task Decrease CPA to a comfortable value, or better - further. Get 100 leads a day from a landing page.

Image

At the same time fit into the CPO (which at the time the Customer came to us was 2 times higher than required). The solution of the problem Work form It was decided to use the hourly form of payment. It was decided to do sales reporting by the joint efforts of the manager from the agency and the efforts of the head of the retail direction of the Customer every week on Monday, calculating the conversion, CPA and CPO for the past week. Conduct weekly on Wednesdays face-to-face planning together with the Customer based on the results of the previous week and determine the vector of further development based on the results and analytics. The promotion strategy was created by us even before the start of work and determined the exact plan for 3 months in advance.
Post Reply