How to understand that the site does not meet the requirements of search engines, and, most importantly, visitors? An audit needs to be done. There are two options: order a site audit from a competent contractor (expensive, high quality, not always necessary); to conduct it yourself, using the Luxembourg Phone Number List available tools (cheap, cheerful and, as a rule, enough). In the first option, you need a report on the state of the site, which includes a search, technical and usability audit. It should be resorted to in the case when it is impossible to establish the cause on your own and a fresh look at the problem is required. The second option will help identify the most common errors and turn to specialists to solve them .

Who is this article for for people who have "suddenly" decreased the number of sales on the site; for those who want to control the contractor for search promotion ; for those who would like to understand more and understand the intricacies of optimization. Go! Tool: Yandex Webmaster Beta At the request of “site audit”, there are several dozens of self-analysis services on the network that will tell a lot of interesting things about your site. But for most owners, this information will be useless and incomprehensible: pr, TCI, trust, backlinks, % of pages not under the filter ... All this data will lead to only one thing - you will search for the decoding of each item in a search engine. To identify the most common problems with the site, you can use the Yandex Webmaster Beta service.