Four actions to generate brand positioning

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chummaa613
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Joined: Tue Jan 24, 2023 8:42 am

Four actions to generate brand positioning

Post by chummaa613 »

Make your intentions known Another step in the strategy is to organize meetings in which to explain to the staff the reason for the introduction of new resources and tools. Your goal is to improve their workflow , but they don't know that and there will always be those who, faced with the disruption of the usual, will raise an eyebrow. “ If it already worked, why change? ”, is a fairly common thought, especially among senior employees. The communication of the modifications must be done As we have already mentioned, in agile organizations people are the center. What does that mean? Do companies no longer care about producing value and making money? No, the shots don't go that way. What it means is that companies that embrace the Agile philosophy build that value through people.

Therefore, it is important that teams are able to work together autonomously , without the need for someone, the typical boss, to be on top of them giving orders non-stop. In an agile world, there are no bosses, there are leaders . Agile Leadership is based on the idea that the person who leads a team is, above all, a facilitator , the one in charge of giving power to their executive list teams, of giving them all the knowledge and resources necessary so that they can carry out their work efficiently. efficient by themselves and making them take responsibility for their own tasks. And, also, the agile leader will make sure that there are no blockers that prevent the progress of the projects, will guide his team in the face of unforeseen events and will accompany them in the search for solutions to important challenges.

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In summary, the mission of Agile leadership is to empower their teams , putting themselves at the service of employees and not the other way around, which is what we have always been used to servant leadership The concept of servant leadership is not new, since it was introduced by Greenleaf more than 50 years ago in the world of organizations. Greenleaf describes this style as an approach in which the main aspect is that of the leader in service to others, who practices active listening, builds on consensus, and provides foresight.
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